Why Choosing The Right Realtor Is Important

I get it — everyone wants to save money where they can, however, when it comes to selling what's likely your most valuable asset, your real estate agent might not be the ideal area to opt for a "budget-friendly" approach.

If your goal is to sell your home quickly and for top dollar with the best terms, choosing the right realtor is an investment that can pay off significantly. Selling a home involves many complexities, and when done well, goes beyond simply posting it on the multiple listing service and sticking a sign in the yard.

“Can you do it for less?”

This is a question I get asked a lot during listing appointments.

... to which I typically respond, “Is that the type of person you want sitting across from the negotiating table trying to negotiate a better price for your home?”

“Is that the type of person you want to represent you in the most valuable transaction of your life?”

The agent who can’t negotiate their own commission, probably can't negotiate the highest and best price on your home with the best terms.

Moreover, an experienced agent helps you prepare your home to appeal to the most buyers, implements a strategic and dynamic marketing plan to create the most demand, negotiates the best price and terms on your behalf, and guides you throughout the entire transaction to make the process as seamless and stress-free as possible.

Here are a few red flags to look out for when interviewing agents:

  • The agent suggests the highest price for your house
  • The agent does real estate on the side, part-time
  • They don’t ask about your goals or plans
  • They have a limited marketing strategy
  • They have a limited online presence or very few client testimonials

Working with a GOOD, experienced, and aggressive agent is not an expense — but rather an investment in the successful sale of your largest asset. A poor choice could mean missed opportunities, undervaluing your home, and endless headaches and frustration.

When you decide to list your home with me, you're teaming up with a dedicated strategist, equipped with a modern marketing plan crafted to generate the most activity and attract more buyers so that you net the most money possible.

Ready to maximize your home's potential? Send me a message, and let's chat about your goals.

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